Jo Wade

Business
6:00 am
Mon June 23, 2014

Tourism Offices Looking For More Local, State Funding

Local tourism officials want to coax people to visit the wolves at Wolf Park in Battle Ground, but say they need more cash to advertise their area's offerings.
Credit Stan Jastrzebski / WBAA News

The Executive Director of the Indiana Tourism Association, Carrie Lambert, visited the Lafayette Area Friday while on a statewide tour of local tourism bureaus.

WBAA's Stan Jastrzebski met with Lambert and with Visit Lafayette-West Lafayette President Jo Wade at Wolf Park in Battle Ground to talk about what the local tourism push is doing well and what hurdles it faces from state and local leaders.

In a word: money.

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General News
9:49 am
Thu September 27, 2012

Name change for Lafayette area agency

The Lafayette-West Lafayette Convention and Visitors Bureau has changed its name. The group is now Visit Lafayette-West Lafayette.

President Jo Wade says substituting the longer name with the word “visit” is an industry trend. She says it’s shorter, simpler and an easier to understand word for what their mission is.

The new Visit Lafayette-West Lafayette logo is on the group’s website, which will remain www.homeofpurdue.com.

General News
7:00 am
Tue May 8, 2012

Greater Lafayette celebrates National Travel & Tourism Week

WBAA's Mike Loizzo talks with Jo Wade, president of the Lafayette-West Lafayette Convention & Visitors Bureau, and Sara Erickson, social media specialist with the bureau, about things to do in and around Lafayette.

The CVB is hosting a tailgate party Tuesday, May 8th from 4-7 p.m. at the bureau, 301 Frontage Rd, Lafayette.